While they appear to be rather straightforward, webinars are a format only the most adept know how to leverage truly. Plus, in today's world, where webinars are more about driving demand than just spreading brand awareness, there's hardly any room for screwing up.
So, to understand how to get them right, we’ll be talking to Kevin Davidson, Senior Demand Generation Specialist at Storyblok, to get his expert views on the often-overlooked pitfalls one may encounter while running webinars.
Key Takeaways
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Role of webinars as a demand generation channel
Questions everyone asks - What day is best? What time is best? Success metrics?
How to build a flywheel from your webinar?
How to prepare for the unknowns
Modern webinars and attendee engagement
Leveraging the right technology to scale up and turn webinars into demand-gen powerhouse
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