Maximize event ROI with our powerful event analytics. Identify effective marketing channels, day/time combinations, track conversions, and create new sales touchpoints!
Run smarter marketing campaigns for specific segments based on their area of interest
Optimize events and webinars for the right time, day and duration
Use UTM tracking to leverage your best performing channels to drive registrations
Empower sales to interact with prospects and personalize their outreach with real-time and easily accessible attendee analytics
Drive targeted engagement by tracking live attendee activity such as average time spent, activity by zone, etc
Get better context about attendee profiles by using filters such as attendee by interest and attendees by industry
Track day-wise registration and engagement trends for better demand generation
Behavioral insights at booths, can help optimize messaging and call to action
Visitors by company/industry will help tailor messaging for more focused targeting
Booth-wise engagement breakup can help sponsors identify the most effective conversion channel
News, stories and resources from event professionals for event professionals.